Monthly Archives: April 2011

Affiliate Marketing Workshop

Did you buy one of those Internet Marketing Guru’s affiliate marketing programs finding that it wasn’t as easy as that guru promised it would be?
This weekend Ginette Degner and I hosted our affiliate marketing workshop and several of our students shared your same frustrations, spending thousands of dollars for some secret SEO tools and/or one of those “magic programs” that promised riches.
As a very successful online marketer, I know that one tidbit of information that many of these gurus leave out of their sales presentation for 2 very basic reasons;

If they shared this with you, chances are that you would ... Read More

Is MSN’s adCenter OCI Dead??

Microsoft has had several very powerful SEO tools in their adCenter Labs for audience intelligence such as my favorite their Online Commercial Intention tool.
For those not familiar with what the tool does did, it displays the two levels of commercial intent: informational and transactional. If you’re involved in affiliate marketing or selling any product online, this tool is was very useful in identifying the commercial value of keywords.

I used Microsoft’s tool religiously when I oversaw the Radarbusters network, here are just a few examples;
The keyword “radar detectors” has had an OCI value of only 28%, which showed that the people ... Read More

Google MapMaker Just Released

After three years of international release, Google has finally released Google MapMaker to the US market. You will now be able to add detailed information into Google Maps so others will be able to find details about businesses, parks, trails, homes, roads and etc.

This will allow organizations to build very detailed maps for special events like walk-a-thon’s, College Campus Events, Parade Routes, Rally’s, Parade of Homes and more.
You now even have the option to create detailed business information on how your customers need to come to your business location. Now they would be able to see where the best parking, ... Read More

Top 25 Sites Squashed by Google Panda Update

As Google continues to release their Google Panda update, more and more sites are being SQUASHED.   I had a few minutes to review all of the sites that were influenced by this “across the board” update, so I thought that I would provide this information to our readers.
Sistrix.com one of the largest data gathers that specifically track Google’s updates just released some of the trends that they immediately saw after the Google Panda update was released.
(Change is amount of traffic on keywords and click through rates on specific positions; KW’s is in thousands 74.024 = 74,024)
As you can see, a ... Read More

Know and Monitor your Online Competitors

During our Local SEO Training Workshop last week, I received a few comments about a old photo from my undercover law enforcement days hanging in our office where I am posing in front of several millions of dollars of gold and silver bars along with a large cache of weapons seized from a top-level drug trafficker.
This and several other successful investigations from my law enforcement career taught me one important thing; learn everything about your target before you plan any operation to take them out.
Gathering Intel on Competitors
When my team and I decide to enter into a new market, one ... Read More

Local Search SEO Workshop Gold Nuggets

This past Saturday we opened up our home and office for a informational packed, 1-day SEO Training Workshop which focused on local search and Google Places.
In attendance we had:

2 students that owned and managed their own small business
2 students who providing local search consulting services
2 students planning on starting their own SEO consulting and affiliate marketing business

Chase, President and CEO of a telecommunications company, had the #1 listing in Google Places and was getting tons of new clients prior to Google’s recent algorithm change. But because of Google’s update their rankings tumbled along with new leads and he was committed ... Read More

8 Essential Tips to Building a Successful Online Business

Are you building a strong foundation in your Internet Marketing efforts by building a strong foundation doing the proper keyword research and a doing full audit of your competitors?
This past week I received a telephone call from a prospective client.
She explained that she had an outside agency develop her website a year ago who promised her that the site would be on the top of Google within months. As it is over a year and with no rankings anywhere she fired the agency and was looking for help.
She related that she wanted to be #1 for only one keyword and ... Read More

Internet Marketing Mastermind Replay

If you’re someone that I classify as a “info gather” in that you go out and buy e-book after e-book and program after program about Internet Marketing and you have never taken any action then please don’t watch the following video, because we will not accept you into our exclusive Internet Marketing Mastermind group.
However, if you’re committed to making 2011 the best year ever for your online business then I invite you to read further and watch our video and decide for yourself if you have what it takes to become a member of our mastermind and if we are ... Read More