Monthly Archives: June 2010

Google SEO Tips and Tricks

This week we are hosting our two essentials and three day advanced SEO Training Seminars in Las Vegas.
Today David Evans who is one of our instructors, reviewed many Google’s link commands that you can use for search engine optimization to check on the performance of your website(s) and your competitor’s website(s).
To use these commands you would manually type them into Google’s search box, here are examples;
Link: YourWebsite.com – Shows other pages that link to this URL.
Related: YourWebsite.com – Shows other related websites Google has in its index related to this URL
Site: YourWebsite.com – Restricts search to this domain only
Allinurl: Keyword ... Read More

Ten Tips to Boost Your SEO Career

Last week at our SEO and Internet Marketing Training Workshop here in Phoenix we had one student that had been doing SEO and Internet Marketing for over five years and two students who were considering making a career move into SEO/IM.
So during the class I was asked what my tips I would offer to boost their SEO Career;
1: Become Qualified;
Becoming certified by the Search Engine Academy in SEO is a great first step, but it doesn’t stop there. I would also recommend certification in Google Analytics and AdWords. Google also offers certification in Advertising Fundamentals, Display Advertising and Website ... Read More

June’s SEO Training Workshop Phoenix

Last week he hosted our two day SEO Essentials and three day Advanced hands on SEO Training Workshop in Phoenix.

The students included;
Claudia: Claudia specialty is the home décor industry and her niche is sewing workshops and training. She also has designed several blogs and websites for other clients. Claudia’s goal in attending the workshop was to better understand affiliate marketing, Internet Marketing and SEO.
David: David and his wife own an interior painting contracting company in Surprise, Az. David’s goal in attending the class was to learn local search so he could better compete in his local search.
John: John works in ... Read More

Success With Google AdWords and PPC

Tonight we hosted or SEO Training teleseminar with PPC and Google AdWords expert David Evans.
I kicked off David’s call by asking a common question I hear from Internet Marketers “Is there a way manage your own Google AdWords campaign without going broke?”
David said that he is also asked this same question weekly from clients who see that there are profits to be made with Google AdWords and PPC, however they are very worried about the money aspect. But yes there are ways to run your own PPC campaign even if you have a limited budget or if you’re unsure about ... Read More

Stop Stressing About SEO!

This month’s Website Magazine features an article from Search Engine Academy Co-founder John Alexander, “Understanding the Mechanics of SEO as both Art and Science”
What I found most interesting in John’s article was how people get all stressed out in trying to figure out where your keywords have the most impact, which of the more than 200 ranking signals are most important this month, or what you need to change on your website to gain the top visibility with the correct audience for their products and/or services.
John’s article will relieve your “SEO Anxiety Attacks” with his 10 very easy influences where ... Read More

Affiliate Marketing Seminar Follow up

On June 27th we hosted our teleseminar “Can You Really Make Money in Affiliate Advertising”.
During this Seminar there were references to several resources. I want to make sure you have them and an explanation for each.
Link Cloaking or protecting your links. I wrote an article on the four ways to cloak a link and why: AffiliateIdeaFactory
GoTryThis.com is a service that provides link redirects, URL shortening and tracking specifically for marketers. It is designed to protect and track your links. Their fees are monthly and charge $14.95 a month for up to 50,000 monthly clicks.
What is a CPA network?
A CPA offer ... Read More

Search Engine Academy Brings Personalized SEO Training to Las Vegas

HATTIESBURG, Miss. – (Business Wire) Search Engine Academy, provider of search engine optimization (SEO) trainings at locations across the United States, Canada, Asia and Australia, today announced that it has opened an Academy in Las Vegas. Since its inception, SEA educators have held a SEO training in Las Vegas every January. These trainings generally sold out in a matter of weeks. To meet this growing need in the Las Vegas market, SEA will be opening an Academy offering year round trainings.
Educators from Search Engine Academy’s Southwest ... Read More

Find Juicy Link Ideas Here!

Tonight we hosted a Free SEO Training teleseminar with Arnie Kuenn, the founder and CEO of Vertical Measures, which is a well known and highly respected link building and SEO firm here in Phoenix.
After a brief introductory period Arnie jumped right into the meat of the subject, “Where Can You Find Juicy Links”.
Arnie first explained that he puts links into two main categories, manufactured links and Editorial Links.
Manufactured Links
Manufactured links would be best described as links that you build yourself either on your own website (onsite links) or on other web sites (off site links)
The best manufactured links are those ... Read More

Success With Google Adwords

Free Teleseminar Google Adwords and PPC

Are you stuck in the Google Ad-writing RUT?
Have you been using BORING, predictable ads?

Most people today are stuck with a dismal 2-3% CTR, and you know that if you could achieve a 5-7% CTR your ads would be pushed to the top and your business would be booming!
It just happens that you don’t need to be a creative Genius…
….you just need a step by step simple method.
You will hear from the man that has managed professional Adwords account for top internet businesses and has proven himself to be one of the leading Adwords ... Read More

Give Your Google Places Some of Your Love!

97% Of Your Customers Use Online Media to Shop Locally!
According to BIA/Kelsey’s newest study on local search, if you’re a local brick and mortar business 97% of your customers use online media when they are researching new products or services in their local area (www.kelseygroup.com).
“The Internet has indeed become an integral part of consumers’ local commercial activity,” said Steve Marshall, director of research, BIA/Kelsey. “The data suggest we’re at an inflection point where the balance of power in local shopping is shifting to online.”
Several years ago Google began harnessing the power of local search when it launched its Local Business ... Read More