Site Reviews
This week we have a total of ten students in our advanced AZ SEO training workshop and prior to the end of each day’s class we have two site reviews of our student’s websites.
During our site reviews we discuss search engine optimization tips, copywriting, website analytics and how to create a USP for your online business.
The following videos are a site review of a site that sells lawn furniture along with our suggestions to improve the website’s exposure in the SERPs and improve conversions.
Roy Reyer and Jerry West; Amazing Internet Coaching Phoenix on November 15, 2009.
Online PR News – 20-October-2009 – MORRISTOWN, AZ – Roy Reyer, the internet guru who sold his network to his biggest competitor for over seven figures and Jerry West, one of the most successful affiliate marketing advertisers on the Internet have announced a brand new SEO training conference to be held in Phoenix.
The Phoenix AZ SEO Rainmaker’s Conference will be held on November 15, 2009 at the Crowne Plaza in Phoenix Arizona. SEO gurus Roy and West will share their personal success strategies and internet marketing methods to help participants successfully bolster their business during the recession.
“The Rainmaker conference is well-known for it’s intimate atmosphere where participants can easily discuss internet marketing issues that are affecting their business. Our goal is to show as many people as possible the actual internet marketing strategies that we used to create our success,”
“During this economic recession we realize business owners need access to methods and strategies that will help them grow their business without having to spend thousands of dollars. Through the SEO Rainmaker’s Conference we will help them create the rain that their businesses need to grow and flourish,” says Roy Reyer of Amazing Internet Coaching.
Roy Reyer is well recognized in the SEO industry as the developer of the immensely successful ‘RadarBusters’ network that was eventually sold to his competitors for a 7-figure price. Jerry West is equally well known in his niche for being one of the best known affiliate marketing advertisers and is also the author of the SEO Revolution. The pair met at a Search Engine Academy Workshop in Las Vegas and joined forces to teach others exactly grow successful businesses.
Because the recession has been tough on many businesses, Roy and West are offering participants a chance to learn these proven marketing strategies for the cut-rate price of $249. Previous participants of other Rainmaker workshops will know that this is a steal as previous events have cost as much as $3,000 to attend and even Roy Reyer’s SEO class costs at least $2,000 to attend.
Unlike other workshops, the Rainmaker search engine training conference is lively and interactive. Roy and West discuss practical SEO topics that participants can immediately apply to their businesses. The conference will help participants work less but achieve more control over their business while identifying new opportunities to dominate Google rankings. The Phoenix event is scheduled immediately following the PubCon in Las Vegas, so that Roy and West can disseminate this cutting-edge knowledge to participants.
“The Rainmaker AZ SEO training class is well-known for it’s intimate atmosphere where participants can easily discuss internet marketing issues that are affecting their business. Our goal is to show as many people as possible the actual internet marketing strategies that we used to create our success,” concludes Reyer.
About Amazing Internet Coaching:
Hosted by leading internet marketing consulting experts Roy Reyer and Jerry West, Amazing Internet Coaching is an upcoming seminar designed to help participants understand and make the most of internet marketing and ultimately contribute to business growth.
Blogging, Pest Control, & FTC
The following Post was written by one of our SEO Training SW students in regard to his take on the recent FTC rules and regulations in regard to blogging
Interesting read today from Fox news on the Federal Trade Commission (FTC). This is something that would effect SEO companies as they are prone to adding links and building blogs to get more traffic. The FTC has voted to regulate blogging and fine those that are posting product reviews for money. They believe that these reviews are misleading in that the consumer is unaware if the review is a organic unsolicited review or if the review is paid for by the product company. Further, many of these sites and reviews sign on as affiliates and receive a commission if the product is bought through their site.
The law will require that bloggers must make it known that they are being paid in a “clear and conspicuous” manner and the law goes into force December 1st, 2009. The law does not require notification for “free” products, meaning if I where to offer you free pest control service in exchange for a review then you are not required to disclose that you are receiving free service. While these regulations may make many bloggers nervous, the FTC says that they intend to target the companies and advertisers. This actually makes me more nervous as a pest control company.
Let’s say that I am paying an SEO company to build my site and back links. How can I be sure that the SEO company I hire is adhering to this law? Who then is responsible, the SEO company or the pest control company? Further, this law seems very inadequate. How do you define a “review” of a company or a review of a product? How will the FTC distinguish between legitimate customers reviewing a product or service versus the paid reviews? And what about blogs that benefit indirectly from their reviews (i.e. Google adsense)?
Or better yet define “clear and conspicuous”. How do I know if this site “clearly and conspicuously” show that I am a Bulwark employee. Is the facebook profile on the left sufficient or do I need to disclose this in every post? Beyond that this blog isn’t purely a Bulwark blog, its my own blog and thoughts as well. Bulwark does not sanction everything written on this blog and I am not really getting paid directly for my content.
Overall, however, I applaud the FTC’s attempt to regulate this gross flood of solicited reviews. It is unfortunate that so many companies and individuals are cashing in on the naive public. Having worked on the internet for sometime I myself spot the propaganda reviews and comments regularly. In fact, there are entire blogs that look like just a single user reviewing everyday products, but in fact are a paid blogger.
As far as I am aware Bulwark has not overstepped these requirements. But, again, I am unaware of every attempt hired SEO firms have undergone to boost my web presence. Further, I don’t know how they define “clear and conspicuous”. Hopefully a site that is owned by Bulwark is clear. But, it does sound like I will need to check in on my SEO team, and I would advise all internet advertisers and business owners to do the same. Don’t get caught with your pants down.
From your Pest Control SEO guy.
This post was not directly paid for by Bulwark Exterminating, however the writter is biased as to which pest control service is the best.
Websites That Suck
Tuesday night I gave my presentation on “Avoid Owning a Website that Sucks” at the “Think and Grow Rich” MeetUp in Tempe.
The following videos are from this presentation:
Websites that Suck, Part One: Ten Minutes
Websites that Suck, Part Two: Ten Minutes
Websites that Suck, Part Three: Ten Minutes
Websites that Suck, Part Four: Ten Minutes
Websites that Suck, Part Five: Ten Minutes
